How to Find Pro Video Ideas for YouTube Channel – Step-by-Step Guide (Lecture 5)


If you’re a YouTuber looking to find pro video ideas for your YouTube channel, you’ve come to the right place. In this article, we’ll guide you through the process of discovering video ideas that you can actually compete for and rank higher on YouTube.

By following these steps, you’ll be able to create content that aligns with your channel’s niche and attracts views. So let’s get started!

Pro Video Ideas for Your YouTube Channel

If you want your YouTube channel to be successful, it’s essential to create content that aligns with your channel’s niche. Not only will this satisfy your audience’s expectations, but it will also increase your chances of ranking higher and getting more views.

In this article, we’ll explore a valuable tool called TubeBuddy that can help you find low competition keywords and generate great video ideas. Let’s dive in!

Using TubeBuddy for Keyword Research

TubeBuddy is a powerful browser extension that provides valuable insights and tools to optimize your YouTube channel. To get started, follow these simple steps:

  1. Install TubeBuddy: Visit the TubeBuddy website and install the free extension for your browser or click here to install the extension directly.
  2. Log in and connect your YouTube account: Once installed, click on the TubeBuddy button and log in with your YouTube account. Grant the necessary permissions to connect TubeBuddy with your channel.
  3. Explore the Keyword Explorer tool: After logging in, you’ll be presented with a window containing various TubeBuddy features. For keyword research, focus on the Keyword Explorer tool.

Finding Low Competition Keywords

To find great video ideas, you need to understand your channel’s niche and what your audience expects from you. Let’s say you have a digital marketing channel, and you want to create videos about search engine optimization (SEO). Follow these steps to discover low competition keywords:

  1. Search within your niche: Enter “SEO” in the Keyword Explorer tool and click on Explore. This will provide you with a list of related keywords.
  2. Explore top results for inspiration: Look for keywords with a rating above 60 in tube buddy, indicating better competition potential. Click on the results to see what kind of videos are already ranking for those keywords.
  3. Add additional words for better results: To make your video idea more unique, try adding words like “how to,” “top ten,” or “mistakes.” For example, “How to get 10K subscribers in a month”? These additional words can provide you with a fresh angle for your video.

Optimizing Your Video Title and Thumbnail

After finding a suitable keyword and video idea, it’s crucial to optimize your video’s title and thumbnail for maximum impact. Here are some tips to optimize your video title and thumbnail:-

  1. Craft an attractive title: Your video title is the first thing viewers see, so make it compelling and relevant. Include your target keyword and ensure it accurately reflects the content of your video. Use action words, numbers, and intriguing phrases to grab attention.
  2. Add features to make your title more appealing: Consider adding features like “step-by-step guide,” “exclusive interview,” or “ultimate tutorial” to make your video stand out. These features indicate the value and uniqueness of your content, enticing viewers to click and watch.
  3. Create an eye-catching thumbnail: A visually appealing thumbnail can significantly impact your video’s click-through rate. Use high-quality images or screenshots that clearly represent the content.

Add bold, legible text overlay with a catchy headline to grab attention. Make sure the thumbnail is consistent with your branding to enhance recognition.

Also, you can use online programs like Canva.com or Photopea to create an eye-catching thumbnail. Remember, the size of the thumbnail is 1280 px wide and 720 px in height.

By optimizing your video title and thumbnail, you increase the chances of attracting viewers and enticing them to click on your video.

Explore more about cultivating YouTube video ideas.

Climbing the YouTube Ladder

When it comes to ranking higher on YouTube and gaining more visibility, it’s essential to strategize your keyword targeting. Here are some steps to climb the YouTube ladder:

  1. Start with simple keywords: In the beginning, focus on targeting low-competition keywords with a decent search volume. This allows you to establish a presence and gain initial traction on YouTube. As your channel grows, you can gradually target more competitive keywords.
  2. Gradually target more difficult keywords: Once you have some videos performing well, start aiming for more competitive keywords with higher search volumes. As your channel gains authority and credibility, you’ll have a better chance of ranking for these keywords.
  3. Importance of engagement and watch time: While keywords play a significant role, YouTube’s algorithm also considers engagement metrics like watch time, likes, comments, and shares. Create engaging and valuable content that keeps viewers hooked and encourages interaction. The longer people watch your videos and engage with your content, the higher your chances of ranking well.

Remember, consistency is key. Regularly upload high-quality content and engage with your audience to build a loyal subscriber base and improve your YouTube rankings.


Finding great video ideas for your YouTube channel is crucial for success in the competitive world of online video content. By using tools like TubeBuddy, conducting keyword research, and optimizing your video title and thumbnail, you can increase your chances of attracting viewers and ranking higher on YouTube.

Additionally, strategically targeting keywords and focusing on engagement and watch time will help you climb the YouTube ladder and build a strong presence on the platform.

So start exploring, creating, and optimizing your videos with these tips, and watch your YouTube channel thrive!


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